In every industry, technology is impacting how business is done. The real estate industry is no exception.
Nowadays, if you want to stay ahead of the curve, your real estate company has to have the ability to facilitate 3D house tours that happen virtually. This will ensure that business doesn’t stall in the face of a pandemic or any other kind of event that could limit in-person contact.
Doing a 3D house tour right, however, is no easy task. In this article, we’ll take a quick look at what ingredients go into a successful 3D virtual house tours.
Start with the Right Software
The first thing that you will need in order to facilitate your house tour is the right software. Yes, you could always just upload a bunch of large, panoramic images to your website. However, these don’t have the same effect as a virtual tour that someone can navigate through on a website.
There are lots of different house tour options available on the market today. Pick one that is able to give you a good demo of their platform and also has a plethora of positive customer reviews to back up the quality of their product.
Stage the Home
The next thing to remember is that you need to stage your home. Just as you would for an in-person tour, bring in cozy furniture and wall art that makes the space seem as lived-in as possible. This will enable your viewers to really imagine themselves in the space, which in turn will enable you to close at a higher rate.
Ensure There is Plenty of Light
One of the common problems that plague 3D house tours is a lack of light. The whole point of the tour is that the viewer is able to fully see the house. So why would you want to take the images of the house during a time when ample light isn’t streaming in?
Short answer: you wouldn’t.
Ensure that you take photos on a sunny day. Work with the time of the day so that your taking pictures right when the sun is perfectly angled to provide as much natural light as possible.
Make the Virtual Tour Easily Accessible On Your Site
Once you have your virtual tour uploaded on your website, make sure that it is easily accessible. After all, the last thing that you want to do is go through all of that work only for your would-be customers to never find the tour of the home for sale because your website is cluttered with other links!
How to Do a 3D House Tour the Right Way
There you have it. Now that you know how to do a 3D house tour the right way, all that remains is for you to pick a software, stage your home, and start taking pictures.
For more real estate advice, be sure to take some time to check out the rest of the articles available to read on the website before you leave!
